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News: September 2010

 

 

 

 

News

Lux Nails

One of Hollywood's hottest actresses, Jessica Alba, sizzled on the cover of the Summer 2010 issue of Genlux Magazine, and her nails played a prominent part of the sultry cover look. Celebrity manicurist Marsha Bialo worked with the on-set stylist to find the perfect shade to complement Alba's olive skin and represent the transition of summer nail trends into fall colors, opting for neon red Sacred Heart from China Glaze. Once Alba's nails were perfectly polished, Bialo campaigned to have them featured on the cover and throughout the editorial—and it worked! The actress came up with a myriad of creative poses to show off her digits, while giving readers a sneak peek at one of the hottest nail shades for fall.



Winning Nail Art

Nail Systems International (NSI) named Irina Gafvelin from Sweden the winner of its first online Free-Hand Nail Art Competition with a prize of a $250 Amazon gift card. Gafvelin dominated the competition by using the Attraction Acrylic System with Extreme Pink, Totally Clear and Purely Pink Masque nail powders; Glistening Rose from the Technailcolor Mixable Colored Acrylic collection; and Cracked Ice glitter flakes in Red to create her winning look.

News

The online contest was open to professional nail technicians and students, and the only requirement was that the nail had to be sculpted with NSI acrylic or gel products. Aleksandra Was from Poland placed second and Jeni Smith from the United Kingdom took home the third-place prize. The amazing artwork was judged by well-known industry experts Denise Wright, founder of the Denise Wright Academy, Vicki Peters, president of Vicki Peters, Inc. and Debbie Doerrlamm, webmaster of BeautyTech.com. —By Stephanie Corbin-Mills

 

 

Educational Endeavors

News

OPI President George Schaeffer and happy scholarship recipient

When one thinks of OPI and education, technical training or use of an e-file usually comes to mind. But on June 15, North Hollywood, California-based OPI Products demonstrated their educational initiatives not to the nail techs, but to the children of the company's employees. The bi-annual event celebrates the next generation by giving away 100 Dell computers to the children of employees who write an essay about why they need one, and at the same time, it rewards the hard-working OPI parents who instill the importance of education into their children. City Controller Wendy Greuel showed her support for the company by opening the ceremony with an inspirational speech, while attendees munched on popcorn and sipped lemonade in the warm spring sun. In addition to the computers, OPI awarded $1,000 scholarships to college-bound offspring who proved they had what it takes to succeed. NAILPRO congratulates all of the kids who worked so hard; continue to reach for the stars! —By Stephanie Yaggy

 

 

 

 

 

 

Extra Sweet

The famously chic rooftop terrace of Seattle's Kensington Gardens played host to the first annual BABTAC/CIBTAC Beauty Awards last June. The Confederation of International Beauty Therapy & Cosmetology (CIBTAC) and the British Association of Beauty Therapy and Cosmetology (BABTAC) joined together to present a prestigious award to Samantha Sweet of West Yorkshire, England-based Sweet Squared, CND's exclusive distributor in the United Kingdom. Sweet took home the title of Outstanding Contribution to the Nail Industry 2010, an award designed to recognize individuals and companies who inspire others and have the drive to consistently produce new, innovative ideas.

News

Editor of Professional Beauty Jenni Middleton (left) and TV personality Sian Jones (right) celebrate with Samantha Sweet (center) after she accepts her award for Outstanding Contribution to the Nail Industry 2010.

"I am extremely honored to accept BABTAC's 2010 award for Outstanding Contribution to the Nail Industry. I have been fortunate enough to be inspired by amazing industry mentors who have instilled in me a love and passion for all things nails!" exclaims Sweet. "This award is as much for me as it is for them—Gigi Rouse, Jan Arnold, Rhonda Benbo, Jim Nordstrom, Marian Newman and my husband Samuel Sweet. The best feeling in the world is to get up every day and do something you love. I still love inspiring and helping others and pushing our industry forward." The award was another milestone for the company, which launched one of the most successful and revolutionary products in the beauty industry, CND's Shellac.

 

 

Manis and Purses

News

The annual KIIS FM Pick Your Purse Party wasn't just about purses this year. The 30 listeners who won tickets to the Los Angeles-based radio station party—plus celebrities and guests—were treated to mini-manicures from the Nail Garden in Studio City, California, using colors from the Zoya Flash & Sparkle Summer 2010 collections. Winners not only got to choose their favorite purses provided by top designers, but they also went home with products from Zoya and Qtica and gift certificates to the Nail Garden. Celebrities were on hand to keep the pampered crowd entertained, including On Air with Ryan Seacrest co-host and radio personality Ellen K. and Chris Harrison, host of ABC's The Bachelor, as well as a performance by American Idol Season 9 finalist Casey James. —By Stephanie Corbin-Mills


 



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